A few years ago, the buzz was that websites weren't being updated as often as they could be, add to this the ongoing changes to search engine algorithms used by Google and others presented small business owners with a challenge.
Web builders and platforms like Wordpress, SEO tools and integrated social media have become standard for small businesses, but the right strategy and effort is still required to achieve the desired results.
Over the years of working with clients we found it was best to break the required tasks down into a monthly programme, building a website, creating and updating content, optimising it for search engines, integrating social media. This gave rise to SMART Packages,so that clients could focus on a particular area and control their budget, completing one task before moving to the next.
We can help select the right technology, show you how to create a "call to action" for your audience, how to create content that encourages people to interact with you, use technology to optimize your pages and posts for search engines, and so on, all important elements to getting results from web design and social media.
We can also provide you with social media accounts that can reach your target demographic more effectively than you could by yourself, setting up tools to help you post content, and follow other people and interact with them on a more personalized level.
You might of course be able to handle the task on your own, but at what penalty of time better spent with your customers ? There is most certainly more to this sort of work than meets the eye, and the technology is continually evolving, so if this has sparked your interest do contact us for a no obligation discussion to explore how we could help your business.